Patagonia Retro X

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Client

Patagonia

Date

2025

A campaign for a cult classic fleece.

When Patagonia tasked us with a visual campaign for the Retro-X fleece rooted around motion, we were thrilled. We started with a theme: torn paper. How much of the visuals and sounds could we craft from paper alone? The result is physical, tangible fun in a digital world.

Producer
Tristan Cimini
Creative Direction
Design
Animation
Illustration
Editing
Photography
Andrew Miller, Garrett Grove, Eric Bissell, Colin Wiseman
Videography
Sound Design
Andrew McKean